  SEQ CHAPTER \h \r 1 

The SunWise Program

ICR # 1904.06

July 22, 2010

U. S.  Environmental Protection Agency

Office of Air and Radiation





Part A of the Supporting Statement

	Identification of the Information Collection

1(a)	Title of Information Request

The title of this Information Collection Request (ICR) is The SunWise
Program (ICR# 1904.03).

1(b)	Short Characterization/Abstract

The SunWise Program was initiated in 1998 through a statutory mandate
under Title IV of the Clean Air Act.  The long term objective of the
SunWise Program is to reduce the incidence of, and morbidity and
mortality from, skin cancer, cataracts, and other UV-related health
effects in the United States.  Short term objectives include:1) reducing
the risk of childhood overexposure to the sun by changing the knowledge,
attitudes, and behaviors of elementary school children and their care
givers; and 2) improving the availability of accurate, timely, and
useful UV data directly to schools and communities across the United
States.

The SunWise Program builds on traditional health education practices
through the use of existing curricula, learning standards, scientific
strategies, and evaluation mechanisms.  The Program is a collaborative
effort of schools, communities, health professionals, educators,
environmental organizations, meteorologists, local governments, federal
agencies, and others.  Participating schools sponsor classroom and
school activities to raise children’s awareness of stratospheric ozone
depletion, UV radiation, and the largely preventable health risks from
overexposure to the sun, as well as simple sun safety practices.  All
educators interested in participating in this partnership program are
asked to register using the online form
(www.epa.gov/sunwise/becoming.html and
www.epa.gov/sunwise/becoming_partner.html) or a hard copy version
distributed by EPA.  EPA will use the information provided through this
registration to maintain a database of participating schools and
organizations and a mailing list for information distribution purposes.
Participating schools and organizations receive a variety of materials,
including a classroom “Tool Kit” of games, songs, puzzles, story
books, videos, access to the internet UV intensity mapping/graphing
tools, and more. The Tool Kit also includes sample sun safety policies
and guidelines to help expand the sun safety message beyond the
classroom.

Teachers who sign up for SunWise are asked to complete a survey at the
end of program implementation.  Results of these surveys are used to
fine-tune existing SunWise materials and develop new ones that better
meet our participants’ needs.  Teachers are also asked if they are
interested in administering a brief survey to their students before and
after program implementation.  The surveys will be made available on the
SunWise website for all teachers that express interest in the survey
process.  Survey responses are voluntary and anonymous. The results from
the student surveys are used to gauge program effectiveness and also
help guide materials development.

Finally, SunWise is considering developing a new recognition program. 
The program will recognize levels of SunWise teaching for interested
educators.  The more SunWise teaching and sun safety policy changes
implemented by an educator, the higher her/his level of SunWise (similar
to a bronze, silver and gold level) recognition.  Additionally, the
higher the involvement, the more recognition an educator would get.
Types of recognition could include access to discounts on partner
resources (for example, a discount on Crayola markers); extra resources
from EPA in the form of stickers, posters, coloring books, etc.; and/or
plaques, certificates and other “trophies” from EPA.  To set up the
program, EPA will need to identify what educators would want in terms of
recognition and incentives, and how the program should be run from a
logistical approach (verification of actions, etc.). The initial phase
would be comprised of a series of questions in the teacher survey
discussed above. Once the program is established, new questions may need
to be added to the teacher survey to track the actions taken, and verify
those actions. This new component would allow EPA to get a better grasp
on the level of engagement with SunWise, and would allow for future
effectiveness studies comparing impacts on student knowledge, attitude
and behavior with an educator’s level of engagement.

PREVIOUS TERMS OF CLEARANCE:

On November 2, 2001, OMB approved ICR #1904.01 with Terms of Clearance. 
EPA has addressed OMB’s terms in the following manner.

This collection is approved in part and disapproved in part. EPA is
approved to collect registration information and to conduct the
requested student survey and teacher survey. These portions of the
collection are approved for two years, until November 2003. OMB
understands that EPA no longer intends to collect information under the
Parent Survey and the School Administrator Survey. These two surveys are
not approved. OMB has adjusted the burden of the collection accordingly
from EPA's request. 

EPA Response: We will not be surveying parents or school administrators
under this ICR renewal.

As discussed in Part B of the revised supporting statement, EPA plans to
assess two sampling issues in Fall 2002 based on results from the first
year of the student survey: (1) whether it is necessary to include in
the sampling protocol an  approach to stratify between warm and cool
states, and (2) whether it is necessary to include an additional
sampling stage to sample classrooms within a school that has been 
selected for participation. EPA should report to OMB its findings with
regard to these issues before beginning the second year of sampling, and
advise OMB whether it intends in the second year of the collection to
(1) stratify between warm and cool states in the first stage of
sampling, 

EPA Response (sent to OMB on 8/29/02): We have conducted this analysis
and found no differences between the students in the 37 cooler states
versus the 13 warm states, as categorized by the UV Index values. We
measured change in scores from pretest to posttests on children's
knowledge of sun protection, attitudes toward the sun, and current sun
protection practices and found minimal differences in the change.
Therefore, with no differences between the two groups, there would be no
reason to stratify our findings. 

and/or (2) add a sampling stage to sample classrooms within a selected
school. 

EPA Response (sent to OMB on 8/29/02): We analyzed the composition of
registrants in the SunWise database by region of the country and the
number of schools that contained more than one classroom. It appears
that 75 percent of schools in warm and cool climates have no more than 1
classroom per school with negligible difference by region. There is
little evidence of clustering or differences in clustering between
regions of the country. If that were the case, we would have to account
for this effect by performing tests of intraclass correlation.

OMB also notes that EPA must include the OMB number, expiration date,
and Paperwork Reduction Act notice on the teacher survey before using
that instrument to collect information.

EPA Response: All information is now included on the teacher survey. 
See attachment #1a and 1b for verification.

	Need for Use of the Collection

2(a)	Need/Authority For The Collection

This collection will be used for program material distribution and to
determine program effectiveness and participant satisfaction.  Educators
will be asked to fill out a simple registration form, which we use to
mail out the program materials and keep track of the Program’s:

	geographic reach (Which states/regions have SunWise schools?);

	grade-level and subject-matter distribution (How many 1st grade
teachers are using SunWise? How many math teachers are using SunWise?
etc.); and

	student participation level (How many students is SunWise potentially
reaching?).

This collection will include one survey for educators.  Specifically, a
teacher questionnaire will be distributed in order to measure educator
receptivity to new resources and experience with the SunWise Tool Kit
and educational resources. The data will be analyzed and results will
indicate the Program’s effect on participants’ sun-protection
knowledge, attitudes, and behaviors.  Responses to the collection of
information are voluntary.  All responses to the collection of
information remain anonymous and confidential.

The SunWise Program recognizes the challenge of measuring the progress
and evaluating the effectiveness of an environmental and public health
education program where the ultimate goal is to reduce risk and improve
public health.  Therefore, the continual and careful evaluation of
program effectiveness through a variety of means, including data from
pre- and post-intervention surveys, tracking and monitoring of classroom
activities and school policies, and advisory board meetings, is
necessary to monitor progress and refine the program. 

2(b)	Practical Utility/Users of the Data

EPA/SunWise will use the survey results to review process and impact
results—including cost effectiveness—and adapt as appropriate its
messages, approaches, and materials.  Survey results will enable
EPA/SunWise to better meet the needs of its educator and student
participants, with the long range goal of reducing the incidence and
effects of skin cancer and other UV-related health problems among
children and adults.   

3.  Nonduplication, Consultations, and Other Collection Criteria

				

3(a)	Nonduplication

The information required to complete the survey for The SunWise Program
is not duplicative of information otherwise available to EPA.  In the
early stages of the SunWise Program’s development in 1997, several
searches for information were completed in consult with external
stakeholders, including representatives from the following
organizations:

American Academy of Dermatology

American Cancer Society

Boston University Medical Center - Skin Oncology, Cancer Prevention &
Control Center

Centers for Disease Control and Prevention

National Association of Physicians for the Environment

National Safety Council

The Skin Cancer Foundation

Results from these consultations indicated that no other formal,
student-focused, sun safety programs were being implemented in the
United States, nor were surveys being conducted on attitudes and
practices of children relating to sun exposure. 

Conducting timely and useful process evaluation is also of importance if
the SunWise Program is to continue providing high-grade and pertinent
resources for educators across the U.S.

3(b)	Public Notice Required Prior to ICR Submission to OMB

Official notice of this proposed collection appeared in the Federal
Register on Friday, May 21, 2003 (68 FR 27796).  No comments were
received. (WILL CHANGE with SECOND FEDERAL REGISTER NOTICE)

3(c)	Consultations

The following professionals were consulted during the development of the
three survey instruments:

		Alan Geller, Boston Medical Center, Skin Oncology Cancer Prevention &
Control Center, (617) 638-7126

		Dave Buller, PhD, AMC Cancer Research Center, (303) 239-3511

	Dr. Barbara Gilchrest, Chair, Department of Dermatology, Boston
University School of Medicine, (617) 638-5538

	Dr. Donald Miller, Assistant Professor of Epidemiology and Health
Policy, Boston University School of Medicine, (781) 687-2865

  	Dr. Amy Mack, Psy.D., ICF International, (703) 219-4311

3 (d)	Effects of Less Frequent Collection

SunWise depends on registration information to

	

	maintain an accurate list of participants; and 

	ensure timely distribution of program materials and program updates to
participants.

	

SunWise depends on survey responses to 

	help guide program development; 

	measure participant satisfaction with the program; 

         	test new ideas for recognition and incentives; and

	elicit basic information on attitudes and practices of children and
their caregivers relating to sun exposure.

Conducting the surveys and information collection less frequently may
slow down the Program’s ability to institute participants’ desired
changes. 

3(e)	General Guidelines

All OMB guidelines will be adhered to by EPA/SunWise Program.

3(f)	Confidentiality

		

Names of participating schools and organizations may be made public. 
All names of registered educators and other participating individuals
will remain confidential.  All teacher surveys can be completed on an
anonymous basis (no identifying information is included on the survey
forms), and responses to the collection of survey information will
remain confidential.  EPA and a contractor will analyze survey results
and proceed accordingly.  

3(g) 	Sensitive Questions

The survey instruments of this ICR contain no sensitive questions.

4.	The Respondents and the Information Requested

4(a)	Respondent/SIC and NAICS Codes

Entities potentially affected by this action are educators of
elementary, middle, and high school students (SIC Div. I:  Group 8211,
NAICS code:  61111).

	

4(b)	Information Requested

The registration form (Attachment 1a and 1b, also available at  
HYPERLINK "http://www.epa.gov/sunwise/becoming.html" 
www.epa.gov/sunwise/becoming.html  and
www.epa.gov/sunwise/becoming_partner.html) is a simple, 10-minute
questionnaire that asks teachers to provide: the name and contact
information of the participating school; school composition (e.g. grade
levels); and information specific to the interest areas of the
registering teacher.  The purpose of this form is to ensure that EPA
distributes the most relevant education materials to all SunWise
participants.

The survey instruments covered under this ICR are as follows:

		Educator Evaluation of Activities (Attachments 2 & 3):  Educators will
be asked to evaluate their and their students’ receptivity to sun
safety resources provided by EPA.  Additionally, educators will be asked
about how they implemented the SunWise program in their school/classroom
and how many students they reached. Finally, educators will be asked
about areas for program growth, including their receptivity to new
resources and an updated recognition program.  Educator feedback about
the usefulness of classroom and school materials will be vital to the
refinement of program materials.  This information can be submitted
online. 

Registration forms can be submitted electronically or in hard copy form
using envelopes provided by EPA.  The teacher survey is available
electronically.  Neither the registration nor the surveys require that
respondents keep records, make photocopies, or maintain files.

										

5.  The Information Collected

5(a)	Agency Activities

The Agency activities associated with registration of participants done
through the

SunWise Program consists of the following:

		Maintain participant database;

		Maintain mailing list for information distribution purposes.

The Agency activities associated with surveying done through the SunWise
Program consists of the following:

		Develop collection instruments;

		Answer respondent questions;

		Audit and/or review data submissions;

		Reformat the data;

 		Analyze the data and make program adjustments as needed;

		Store the data.

5(b)	Collection Methodology and Management

In collecting and analyzing the information associated with this ICR,
EPA will use electronic and hard-copy registration forms, and electronic
surveys.  

Further details on the collection methodology and management for the
surveying and the certification program done through the SunWise Program
are provided below.

Registration

EPA routinely promotes the SunWise Program through presentations and
exhibits at meetings of nurses, teachers, and other educators.
Registrants provide their name and contact information, including the
name of their school, and state whether they are a classroom teacher,
health teacher, gym teacher, or school nurse on paper copy registration
forms. This information is then entered into a registration and tracking
system housed on EPA servers. In addition to the paper copy
registrations, EPA also registers educators and partners through an
online registration page housed on EPA’s SunWise program website. All
information collected is protected by adequate security and the system
is registered with the Automated System Security Evaluation and
Remediation Tracking (ASSERT) program to meet reporting requirements
under the Federal Information Security Management Act (FISMA). 

The data is used to send registrants SunWise resources and alert
registrants of sun safety-related opportunities and new resources. No
personally identifiable information is shared outside of EPA and its
contractors and grantees.

Teacher Survey

Teacher surveys are conducted to determine: 

		Students’ satisfaction with SunWise activities and resources;

 		Educators’ satisfaction with SunWise activities and resources;

 		How and how often educators are using the SunWise materials,
resources and programming;

   		How many students are receiving SunWise education;

 		If educators are sharing resources with other educators;

 		If school policies are being changed as a result of SunWise;

 		If educators are changing their own behavior;

 		If students are changing their behavior;

 		If educators have suggestions for improving or creating new SunWise
resources.

EPA will send a recruitment letter in the annual SunWise Monitor (the
program’s newsletter) and email in the Spring/Summer timeframe each
year encouraging all registered participants to take the SunWise
Educator Survey (attachment 2) hosted online. Educators will have the
option of taking the survey anonymously. Since this survey will be
voluntary and self-selecting, it will not be generalizable to the entire
pool of registered SunWise educators.

Part of the teacher survey will be an optional student pretest and
posttest survey using the validated student survey used in the previous
ICR period (attachment 3). There will be no control group for this
portion of the survey, and no generalizations will be made from this
data. It will serve as a useful way to see if students are still getting
the same benefit from the SunWise Tool Kit as in previous
quasi-experimental study designs testing the same concepts (see previous
ICR supporting statement for more details). 

 

For those educators that choose to participate, they will provide
children with a double-sided, one page anonymous survey instrument.
After students complete the pre-test in the spring, teachers will lead
the SunWise lessons. SunWise will recommend teachers participating in
the posttest should administer the survey at least one month after
teaching the SunWise lessons, and will ask teachers to report what the
time gap was between SunWise lessons and administration of the survey.
EPA will not collect individual surveys—only aggregate classroom-level
data. 

EPA will ensure the accuracy and completeness of collected information
by having all surveys reviewed by a contractor, grantee or EPA staff. 
An annual statistical report will be developed.

												

5(c)	Small Entity Flexibility

Not applicable.

5(d)	Collection Schedule

All educators are required to register for the Program if they wish to
receive the Tool Kit (www.epa.gov/sunwise/becoming.html and
www.epa.gov/sunwise/becoming_partner.html) and regular program updates. 


All program participants are invited to take the Educator Survey at any
time during the year. As noted above, recruitment letters will be sent
in the Spring/Summer to all registrants encouraging them to take the
educator survey, but it is always optional.

6.  Estimating the Burden and Cost of the Collection

6(a)	Estimating Respondent Burden

	EPA developed the SunWise Program Registration Form with the Agency’s
Internet Support Team in Research Triangle Park, North Carolina. Input
from a five-person focus group was used to determine average completion
time.  Teachers are asked to complete the registration form only once
during their participation in the program for a total registrant burden
of 10 minutes.

Annual estimated respondent burden: 

Annual Respondent Burden- Registration

Registrant Group	Hour Burden

Educator	0.17



	During the development of the teacher survey, EPA, in consult with a
contractor and 9 educators reviewed the teacher survey to determine
appropriate content and survey completion time. If the teacher decides
to conduct the student pre- and posttest surveys it would take
additional time (noted below).

	During the development phase of the surveys, EPA, in consult with a
contractor, conducted a pilot survey with 9 respondents to determine
appropriate content and survey completion time.  The student survey will
be administered once in years 1 and 3 (i.e., pre-test for Group A and
post-test for Group B) and twice in year 2 (i.e., post-test from Group A
and pre-test for Group B).  Each survey will take approximately 10
minutes to complete, for an annual per student burden of 10 minutes. 
The teacher survey is administered one time each year and takes
approximately 20 minutes to complete. 

Annual estimated respondent burden: 

Annual Respondent Burden- Surveys

Survey Group	Hour Burden

Student	0.17

Educator – No student survey	0.33

Educator – Yes student survey	0.5

	

6(b)	Estimating Respondents Costs

	The Bureau of Labor Statistics figures
(http://stats.bls.gov/news.release/ecec.t02.htm)  were used to determine
labor costs for these tables.  In order to account for benefits and
overhead, the average hourly wage rate of $36.41 for a teacher was
increased by 110% for a labor cost of $76.46 per hour for teachers.

	Annual Respondent Burden and Cost- Registration

Registrant Group	# of responses per participant	Hour Burden	Labor Cost

Educator	1	0.17	0.17 * $76.46 = $13.00



Annual Respondent Burden and Cost - Surveys

Survey Group	# of responses per participant	Hour Burden	Labor Cost

Student	1	0.17	1(0.17 * 0) = 0

Educator – No student survey	1	0.33	0.33 * $76.46 = $25.23

Educator – Yes student survey	1	0.5	0.5 * $76.46 = $38.23



	The respondents will have no capital/startup or O&M costs.

6(c)	Estimating Agency Burden and Cost

	Registration information collection is done primarily through a website
database feature.  The start-up cost associated with designing the
registration web page was approximately $25,000, but that money has
already been spent prior to previous ICRs.  Maintenance of the website
is estimated to involve three types of staff: EPA personnel, Grantees
through the Senior Environmental Employee (SEE) Program, and contractor
staff costing $100 per hour. The EPA employees will take 4 hours/month
or 48 hours per year. The cost of this labor is calculated based on a GS
13 Step 1 pay level living in Washington, DC ($68.26/hour using the
salary associated with this grade and step, multiplied by a benefits
factor of 1.6), making the total annual cost $3,276.48.  The Grantee
will spend 1500 hours per year at a cost of $30,000. The contractor will
spend 700 hours per year on the maintenance and enhancement of the of
the registration and tracking system at a cost of $70,000. 

Finally, EPA will manually input all information received via hard-copy
registration form onto the database. The costs of this labor are
estimated to be 2000 hours per year at a SEE Program pay level of
$40,000 annually. 

Agency Burden and Costs - Registration

	Burden Hours	Total Costs ($)

EPA (Annual)	4,248	$143,276.48

EPA (3-Year ICR)	12,744	$429,829.44



	The contractor (ICF International, with its subcontractors) assists EPA
in data collection and analysis.  The contractor also provided technical
support in the development of the surveys.  To perform these functions,
EPA will contract for a total of 150 professional hours over a
three-year period.  At an average rate of $100.00 per hour, the total
cost for the contractor is about $15,000 annually.  Agency burden to
manage this contract is estimated at 4 hours/month or 48 hours annually.
 The cost of this labor will be calculated based on a GS 13 Step 1 pay
level ($68.26/hour using the salary associated with this grade and step,
multiplied by a benefits factor of 1.6).  Total hours (48) amounts to a
total agency labor cost of $3,276.48/per annum.

	Agency Burden and Costs- Surveying

	Burden Hours	Total Costs ($)

EPA (Annual)	198	$18,276.48 

EPA (3-Year ICR)	594	$54,829.44 

													

6(d)	Estimating the Respondent Universe and Total Burden Costs

Registration

(A)

Number to register	(B)

Total Hours	(C)

Rate per hour ($)	(D)

# of responses	(E)

Total Cost

E=B*C

3,500 Educators	595	$76.46	3,500	$45,493.70



Total (Annual)                     	595

3,500	$45,493.70

ICR Total (3 years)             	1,785

10,500	 $136,481.10



Student and Teacher Surveys

(A)

Number to be surveyed	(B)

Total Hours	(C)

Rate per hour ($)	(D)

# of responses	(E)

Total Cost

E=B*C

1,000 Students per year	170	0	1,000	0

1,000  Educators – No student survey	333	$76.46	1,000	 $25,461.18

300  Educators – Yes student survey	150	$76.46	300	 $11,469.00

Average Total (Annual)                     	653

2,300	 $36,930.18

ICR Total (3 years)             	1,959

6,900	 $110,790.54



Total

ICR Total-Registration + Surveys + Tutorial (average annual)            
	1,248

5,800	$82,423.88

ICR Total-Registration + Surveys + Tutorial (3 years)             	3,744

17,400	$247,271.64



6(e)Bottom Line Burden Hours and Cost Tables

Bottom Line Burden and Costs (3-Year ICR)

	Burden Hours	Total Costs ($)

Students	1,530	0

Educators	3,234	$247,271.64

EPA	13,338	$484,658.88 

Subtotal (respondents)	4,764	$247,271.64 

Subtotal (government)	13,338	$484,658.88 

Total	18,102	$731,930.52 



Bottom Line Burden and Costs (Average Annual)

	Burden Hours	Total Costs ($)

Students	510	0

Educators	1,078	$82,423.88

EPA	2,246	$61,552.96 

Subtotal (respondents)	1,588	$82,423.88

Subtotal (government)	4,446	$161,552.96  

Total	6,034	$243,976.84 



6(f)	Reasons for Change in Burden						

	Hours were removed for the certification program collection include in
the previous ICR.  Fewer hours for EPA are anticipated for the survey
work due to a decreased level of sophistication in the analysis and
decreased effort being needed to solicit survey responses. More hours
were added for teachers completing the educator survey and administering
the student survey. Finally, registering such a large number of teachers
has resulted in more hours needed at EPA. Hours and burden for educators
is about the same; hours for students has also decreased significantly.
The bottom line burden hours increased along with the total cost.

6(g)	Burden Statement 

	The annual public reporting and record keeping burden for this
collection of information is estimated to average 10 minutes per
response for the registration, 10 minutes per response for the student
survey, 20 minutes per response for the educator survey without the
student survey, and 30 minutes per response for the educator survey with
the student survey.  Burden means the total time, effort, or financial
resources expended by persons to generate, maintain, retain, disclose,
or provide information to or for a Federal agency.  This includes the
time needed to review instructions; develop, acquire, install, and
utilize technology and systems for the purposes of collecting,
validating, and verifying information; processing and maintaining
information, and disclosing and providing information; adjust the
existing ways to comply with any previously applicable instructions and
requirements; train personnel to be able to respond to a collection of
information; search data sources; complete and review the collection of
information; and transmit or otherwise disclose the information.  An
agency may not conduct or sponsor, and a person is not required to
respond to, a collection of information unless it displays a currently
valid OMB control number.  The OMB control numbers for EPA’s
regulations are listed in 40 CFR Part 9 and 48 CFR Chapter 15.		

	

Part B of the Supporting Statement

SECTION I – SURVEY OBJECTIVES, KEY VARIABLES, AND OTHER

PRELIMINARIES

1(a) Survey Objectives

EPA’s Sunwise Program provides sun protection education via a
standardized curriculum to school children in grades K-8 in public,
parochial, and charter schools. More than 25,000 schools and 3,000,000
children have received SunWise education since the 1999-2000 school
year. EPA proposes to conduct customer satisfaction and process-related
evaluative surveys with the educators using the program.  The educator
survey will determine:

		Students’ satisfaction with SunWise activities and resources;

 		Educators’ satisfaction with SunWise activities and resources;

 		How and how often educators are using the SunWise materials,
resources and programming;

   		How many students are receiving SunWise education;

 		If educators are sharing resources with other educators;

 		If school policies are being changed as a result of SunWise;

 		If educators are changing their own behavior;

 		If students are changing their behavior;

 		If educators have suggestions for improving or creating new SunWise
resources.

The data will be analyzed and results, although not generalizable, will
indicate how the Program is being implemented and how it can improve.

1(b) Key Variables

satisfaction; frequency of use; number of students participating; number
and types of activities taught; school policy change; student and
teacher knowledge, attitudes and behavior; ways to improve the program

1(c) Statistical Approach

The primary objective in conducting the SunWise educator survey is to
how the SunWise program is being implemented, and how it can be
improved.  It is not practical to survey every educator that
participates in the SunWise Program, however. Since the results are not
intended to be generalizable to the complete pool of SunWise educators,
no statistical approach is needed.

1(d) Feasibility

EPA has reviewed the administrative procedures necessary to conduct the
SunWise educator survey and has determined that it is feasible to
continue with the survey.  The survey will be reviewed by educators and
survey specialists to ensure that the questions asked will reveal
sufficient information to evaluate the implementation of the SunWise
Program and how it could be improved, especially by adding an incentives
or “Levels of SunWise” recognition program. In addition, EPA has
funding to conduct the survey and provide the necessary analysis of the
resulting data.

SECTION II – SURVEY DESIGN

2(a) Target Population and Coverage

A convenience sample from all participating SunWise educators will be
used. SunWise educators are very diverse as some are in school and
others are outside of school. 

2(b) Sample Design

School faculty and other educators register for the SunWise program
through EPA.  Registrants provide their name and contact information,
including the name of their school/organization, and state whether they
are a classroom teacher, health teacher, gym teacher, school nurse, or
other.  Recruitment letters will be sent to all registered SunWise
schools and partners.  However, many will not participate in the survey.


2(b)ii Sample Size

EPA anticipates distributing a survey to more than 35,000 formal and
informal educators, however only 1300 are expected to actually
participate in the survey.  This number is based on previous survey
participation. 

2(b)iii Stratification Variables

None.

2(b)iv Sampling Method

Recruitment letters will be mailed to all educators who have registered
for the SunWise Program since the program began in 1999.  Those that
choose to participate will be reviewed and analyzed in the aggregate. 

Inclusion criteria: Signed up with the SunWise program.

Exclusion criteria:  Incomplete educator survey.

2(b)v Multi-Stage Sampling

None.

2(c) Precision Requirements

2(c)i Precision Targets

N/A

2(c)ii Nonsampling Error

N/A

2(d) Questionnaire Design

The survey was derived from a SunWise instrument previously approved by
OMB on November 2, 2001 and April 15, 2008 (ICR #1904.01 and #1904.04). 
The educator survey will be updated and tested with 9 educators before
launching on the website. It is based on the instrument approved by OMB
in the most recent ICR (ICR #1904.04, April 15, 2008). The student
survey was updated based on pilot testing with nine children aged 9 to
12 years old. 

SECTION III – PRETESTS AND PILOT TESTS

To pilot test the revised SunWise educator survey, nine educators will
be randomly selected from among those attending conferences SunWise
attended.  All nine educators will complete the survey and then
participate in an interview with staff from EPA.  All nine pretest
respondents will be asked if the survey is relatively easy to understand
and complete. In addition, EPA will measure the time it takes for each
respondent to locate the data and complete the survey (estimated at less
than 20 minutes).

The pilot testing of the student survey was conducted under the previous
ICR (1904.04). It focused on the readability and understandability of
the questions and possible responses; following the pilot test, the
survey was revised to: (1) include instructions for students to turn
over the two-page, double-sided survey; (2) increase the font of
multiple choice instructions; (3) put all questions referring to “last
summer” together in a box at the end of the survey; (4) delete one
question that students found difficult; (5) revise the wording of
several questions to clarify question meaning; (6) add a new response
choice for why students do not wear sunscreen; and (7) increase the
response scale for several questions from a three-point to a five-point
scale.

SECTION IV – COLLECTION METHODS AND FOLLOW-UP

4(a) Collection Methods

All surveys have the option of being anonymous. Educator surveys are
administered online. Student surveys are administered in the classroom
by the educator; no individual data is shared with EPA. Additionally,
the surveys are anonymous, so no parental consent is needed.

4(b) Survey Response and Follow-Up

The target response rate is approximately 3 to 4 percent. Actual
response rate will be measured based on the number of educators that
submit surveys divided by the number of total educators signed up for
the program.  No additional follow-up will occur unless there are
questions with the survey, or if additional clarification is necessary
on suggested improvements.

SECTION V – ANALYZING AND REPORTING SURVEY RESULTS

5(a) Data Preparation

All survey data will automatically be entered into a database hosted on
the EPA server.

5(b) Analysis

The data obtained through this survey will be aggregated and analyzed
for the purpose of determining satisfaction; frequency of use; number of
students participating; number and types of activities taught; school
policy change; student and teacher knowledge, attitudes and behavior;
ways to improve the program. All of this information will give EPA
insight into how best to improve the program, and how the program is
being used. The results will not be generalizable to the total pool of
SunWise educators.

5(c) Reporting Results

The results of the survey will be written up in a summary report, which
may also be shared on the EPA website and with partners and interested
parties.  The raw survey data will be maintained by EPA contractor
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